Founders Reserve

Challenging the preconceptions of single malt, we demonstrated The Glenlivet’s revolutionary thinking, unusual drinking, and all over market disruption with their ‘Original by Tradition’ brand platform.

Want sugar with that?

With the global tea industry valued at over$73 billion, The Glenlivet decided to get inon the action, creating a tea and whiskymash-up collection.Launching the serve in the right social occasions, we introduced the whisky to anew audience, converting cocktail andtea drinkers to the side of the single malt.

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